Iriburiro:
Nkaubukungu bwisi yose bwerekana ibimenyetso byo gukira, buri mwaka ibicuruzwa byinjira "Double 11" byongeye guteza akaduruvayo mu bucuruzi, hamwe n’igurisha ryiyongereye ku buryo bugaragara kandi rishyiraho amateka mashya.Ibirori byabaye ku ya 11 Ugushyingo, byagaragaye ko amafaranga atigeze akoreshwa kuri interineti hamwe n’abaguzi bifashisha inyungu zagabanijwe kandi zitangwa n’urubuga rwa interineti rw’ubucuruzi.
uyu mwaka mukuru utanga imbaraga zikenewe cyane mubucuruzi bwisi yose.Mu gihe hakomeje ingamba zo gutandukanya imibereho, abaguzi bifuza kuvura ibicuruzwa no gushaka ibicuruzwa bahindukirira kugura kumurongo nkuburyo bwiza kandi bworoshye.
Impano:
Mu Bushinwa, ibiruhuko byatangiye ari umunsi w’abaseribateri, aho Alibaba igihangange cya e-ubucuruzi cyashyizeho imibare itangaje yo kugurisha.Mu minota 30 yambere yibirori, urubuga rwa Alibaba harimo Tmall na Taobao rwinjije miliyari imwe y'amadolari.Kugeza umunsi urangiye, igurishwa ryose ryageze ku mibare y’ikirere ingana na miliyari 75 z'amadolari, arenga ku mwaka ushize.
Uruhare mpuzamahanga rwakomeje kwiyongera mu gihe abadandaza b'Abashinwa baguka ku masoko y'isi.Iri serukiramuco riragenda rikurura abaguzi bo mu mahanga, aho kugurisha imipaka ku mbuga za Alibaba byikubye kabiri guhera mu mwaka ushize.Ibi birerekana imbaraga zikura kandigukundwa kwumunsi mukuru wa Double 11 kwisi yose.
Usibye Ubushinwa, izindi mbuga za e-ubucuruzi ku isi nazo zagiye ziyongera.Isoko ryo ku rubuga rwa interineti muri Amerika Amazone ryatangaje ko ryagurishije amateka, ryifashisha iminsi mikuru yamamaye mu kwagura ibirori by’umunsi wa mbere kugeza kuri Double 11. Izindi mbuga zo mu Burayi, Amajyepfo y’Amajyepfo ya Aziya na Amerika yepfo nazo zazamutse cyane mu kugurisha.Abaguzi barashaka gukoresha inyungu ziboneka kumurongo wa interineti.
incamake:
Iserukiramuco rya Double 11 ryabaye ibirori bikomeye kubaguzi n’abacuruzi, bishyiraho amajwi yigihe cyibiruhuko cyegereje.Ntishobora kuzamura ibicuruzwa gusa ahubwo ishobora no kuzamura ubukungu, cyane cyane nyuma yicyorezo.Uyu mwaka ibisubizo bitangaje byerekana inganda zicuruza kwihangana nubushobozi bwo guhangana n’ibibazo.
Mugihe ubukungu bwisi yose bugenda bwiyongera, Double 11 yerekanye ubushobozi bwo kugura kumurongo kugirango bahindure ibicuruzwa.Ibirori bikomeje kugenda bihinduka, biha abaguzi kugabanuka ntagereranywa no guha abadandaza urubuga rwo kongera ibicuruzwa cyane.Umwaka ku wundi, ibirori bikomeje gushimangira umwanya wacyo nkigikorwa cyingenzi muri kalendari yubucuruzi,gutera imbere mu bukungu no gushyiraho inyandiko nshya.
Igihe cyo kohereza: Ugushyingo-13-2023